Friday 31 May 2013

His Name Was Fleming


His Name Was Fleming

His name was Fleming, and he was a poor Scottish farmer. One day, while trying to make a living for his family, he heard a cry for help coming from a nearby bog. He dropped his tools and ran to the bog.

There, mired to his waist in black muck, was a terrified boy, screaming and struggling to free himself. Farmer Fleming saved the lad from what could have been a slow and terrifying death.

The next day, a fancy carriage pulled up to the Scotsman's sparse surroundings. An elegantly dressed nobleman stepped out and introduced himself as the father of the boy Farmer Fleming had saved.

'I want to repay you,' said the nobleman. 'You saved my son's life.'

'No, I can't accept payment for what I did,' the Scottish farmer replied waving off the offer. At that moment, the farmer's own son came to the door of the family hovel.

'Is that your son?' the nobleman asked.

'Yes,' the farmer replied proudly.

'I'll make you a deal. Let me provide him with the level of education my own son will enjoy. If the lad is anything like his father, he'll no doubt grow to be a man we both will be proud of.' And that he did.

Farmer Fleming's son attended the very best schools and in time, graduated from St. Mary's Hospital Medical School in London, and went on to become known throughout the world as the noted Sir Alexander Fleming, the discoverer of Penicillin.

Years afterward, the same nobleman's son who was saved from the bog was stricken with pneumonia.

What saved his life this time?  Penicillin.

The name of the nobleman?  Lord Randolph Churchill.. His son's name?

Sir Winston Churchill.

Someone once said: What goes around comes around.

Work like you don't need the money.

Love like you've never been hurt.

Dance like nobody's watching.

Sing like nobody's listening.

Live like it's Heaven on Earth.

Send this to everyone you consider A FRIEND..

Pass this on, and brighten some one's day.

AN IRISH FRIENDSHIP WISH: You had better send this back!! Good Luck!

I hope it works...

May there always be work for your hands to do;

May your purse always hold a coin or two;

May the sun always shine on your windowpane;

May a rainbow be certain to follow each rain;

May the hand of a friend always be near you;

May God fill your heart with gladness to cheer you.

and may you be in heaven a half hour before the devil knows you are dead.



"Leadership is the capacity to translate vision into reality."
-Warren G. Bennis

"Management is doing things right. Leadership is doing the right things."
-Peter Drucker

"One of the true tests of leadership is the ability to recognize a problem before it becomes an emergency."
-Arnold H. Glasgow

"Not everything that is faced can be changed. But nothing can be changed until it is faced."
-James Baldwin

"If you want to know why your people are not performing well, step up to the mirror and take a peek."
-Ken Blanchard

"The first responsibility of a leader is to define reality, the last is to say "Thank you." In between the two, the leaders must become a servant."
-Max De Pree

"They don't care how much you know until they know how much you care."
-Theodore Roosevelt

"The greatest management principle in the world is: the things that get rewarded and appreciated get done."
-Michael LeBoeuf

"Excellence is...caring more than others think is wise;
Risking more than others think is safe;
Dreaming more than others think is practical.
Expecting more than others think is possible.
"
-Winston Churchill

"You get the best efforts from others not by lighting a fire beneath them, but by building a fire within."
-Bob Nelson

"Quality is never an accident: It is always the result of high intention, sincere effort, intelligent direction and skillful execution. It represents the wise choice of many alternatives."
-William A. Foster

"Values are critical guides for making decisions. When in doubt, they cut through the fog like a beacon in the night."
-Robert Townsend

"A leader's job is to look into the future and see the organization not as it is, but as it should be."
-Jack Welch

"Giving people a little more than they expect is a good way to get back a lot more than you'd expect."
-Robert Half

"The most important persuasion tool you have in your entire arsenal is integrity."
-Zig Ziglar

"To lead the people, walk behind them."
-Lao Tzu

Interview Questions


Interview Question and answers
Dear friends,
It has been my sad experience, to see brilliant students doing very well in the examinations failing miserably at the interview. The main reasons being lack of self- confidence, sense of fear, unable to communicate in English and not knowing how to answer the questions. The following is an extract of common interview questions collated from various American companies and the possible answers for the same. The interview questions in our country also follow similar pattern and I hope and wish the following is of help to you all.
My Best wishes.

50 COMMON INTERVIEW QUESTIONS AND ANSWERS
What kind of salary do you need? Are you applying for other jobs? Why should we hire you? Review this typical interview, questions and think about how you would answer them read the questions listed; you'll also find some strategy suggestions with it.
TELL ME ABOUT YOURSELF.
The most often asked question in interviews. You need to have a short statement prepared in your mind. Be careful that it does not sound rehearsed. Limit it to work-related items unless instructed otherwise. Talk about things you have done and jobs you have held that relate to the position you are interviewed for. Start with the item farthest back and work up to the present.
WHY DID YOU LEAVE YOUR LAST JOB?
Stay positive regardless of the circumstances. Never refer to a major problem with management and never speak ill of supervisors, co-workers, or the organization. If you do, you will be the one looking bad. Keep smiling and talk about leaving for a positive reason such as an opportunity, a chance to do something special, or other forward-looking reasons.
WHAT EXPERIENCE DO YOU HAVE IN THIS FIELD?
Speak about specifics that relate to the position you are applying for. If you do not have specific experience, get as close as you can.
DO YOU CONSIDER YOURSELF SUCCESSFUL?
You should always answer yes and briefly explain why. A good explanation is that you have set goals, and you have met some and are on track to achieve the others.
WHAT DO CO-WORKERS SAY ABOUT YOU?
Be prepared with a quote or two from co-workers. Either a specific statement or a paraphrase will work. "Jill Clark, a co-worker at Smith Company, always said I was the hardest worker she had ever known." It is as powerful as Jill having said it at the interview herself.
WHAT DO YOU KNOW ABOUT THIS ORGANIZATION?
This question is one reason to do some research on the organization before the interview. Find out where they have been, and where they are going. What are the current issues, and who are the major players?
WHAT HAVE YOU DONE TO IMPROVE YOUR KNOWLEDGEIN THE LAST YEAR?
Try to include improvement activities that relate to the job. A wide variety of activities can be mentioned as positive self-improvement. Have some good ones handy to mention.
ARE YOU APPLYING FOR OTHER JOBS?
Be honest but do not spend a lot of time in this area. Keep the focus on this job and what you can do for this organization. Anything else is a distraction.
WHY DO YOU WANT TO WORK FOR THIS ORGANIZATION?
This may take some thought and certainly should be based on the research you have done on the organization, Sincerity is extremely important here, and will easily be sensed. Relate it to your long-term career goals.
DO YOU KNOW ANYONE WHO WORKS FOR US?
Be aware of the policy on relatives working for the organization. This can affect your answer even though they asked about friends not relatives. Be careful to mention a friend only if they are thought of.
WHAT KIND OF SALARY DO YOU NEED?
A loaded question. A nasty little game that you will probably lose if you answer first. So, do not answer it. Instead, say something like, "That's a tough question. Can you tell me the range for this position?" In most cases, the interviewer, taken off guard, will tell you. If not, say that it can depend on the details of the job. Then give a wide range.
ARE YOU A TEAM PLAYER?
You are, of course, a team player, Be sure to have examples ready. Specifics that show you often perform for the good of the team rather than for yourself is good evidence of your team attitude. Do not brag; just say it in a matter-of-fact tone. This is a key point.
HOW LONG WOULD YOU EXPECT TO WORK FOR US IF HIRED?
Specifics here are not good. Something like this should work: "I'd like it to be a long time." Or "As long as we both feel I'm doing a good job."
HAVE YOU EVER HAD TO FIRE ANYONE? HOW DID YOU FEEL ABOUT THAT?
This is serious. Do not make light of it or in any way seem like you like to fire people. At the same time, you will do it when it is the right thing to do. When it comes to the organization versus the individual who has created a harmful situation, you will protect the organization. Remember firing is not the same as layoff or reduction in force.
WHAT IS YOUR PHILOSOPHY TOWARDS WORK?
The interviewer is not looking for a long or flowery dissertation here. Do you have strong feelings that the job gets done? Yes. That's the type of answer that works best here. Short and positive, showing a benefit to the organization.
IF YOU HAD ENOUGH MONEY TO RETIRE RIGHT NOW, WOULD YOU?
Answer yes if you would, but since you need to work, this is the type of work you prefer. Do not say yes if you do not mean it.
HAVE YOU EVER BEEN ASKED TO LEAVE A POSITION?
If you have not, say no. If you have, be honest, brief, and avoid saying negative things about the people or organization involved.
EXPLAIN HOW YOU WOULD BE AN ASSET TO THISORGANIZATION.
You should be anxious for this question. It gives you a chance to highlight your best points as they relate to the position being discussed. Give a little advance thought to this relationship.
WHY SHOULD WE HIRE YOUR?
Point out how your assets meet what the organization needs. Do not mention any other candidates to make a comparison.
TELL ME ABOUT A SUGGESTION YOU HAVE MADE.
Have a good one ready. Be sure and use a suggestion that was accepted and was then considered successful. One related to the type of work applied for is a real plus.
WHAT IRRITATES YOU ABOUT CO-WORKERS?
This is a trap question. Think "real hard" but fail to come up with anything that irritates you. A short statement that you seem to get along with folks is great.
WHAT IS YOUR GREATEST STRENGTH?
Numerous answers are good, just stay positive. A few good examples: your ability to prioritize.
Your problem-solving skills.
Your ability to work under pressure.
Your ability to focus on projects.
Your professional expertise.
Your leadership skills.
Your positive attitude.
TELL ME ABOUT YOUR DREAM JOB.
WHAT ARE YOU LOOKING FOR IN A JOB?

Stay away from a specific job. You cannot win. If you say the job you are contending for is it, you strain credibility. If you say another job is it, you plant the suspicion that you will be dissatisfied with this position if hired. The best bet is to stay generic and say something like: "A job where I love the work, like the people, can contribute, and can't wait to get to work."
WHY DO YOU THINK YOU WOULD DO WELL AT THISJOB?
Give several reasons and include skills, experience, and interest.
WHAT KIND OF PERSON WOULD YOU REFUSE TO WORKWITH?
Do not be trivial; it would take disloyalty to the organization, violence or law breaking to get you to object. Minor objections will label you as a whiner.
WHAT IS MORE IMPORTANT TO YOU: THE MONEY ORTHE WORK?
Money is always important, but the work is the most important. There is not better answer.
WHAT WOULD YOUR PREVIOUS SUPERVISOR SAY YOUR STRONGEST POINT IS?
There are numerous good possibilities
Loyalty,           Energy,           Positive attitude,          Leadership.     Team Player, 
Expertise,        Initiative,          Patience,         Hard Work,     Creativity,
Problem solver
TELL ME ABOUT A PROBLEM YOU HAD WITH ASUPERVISOR.
Biggest trap of all. This is a test to see if you will speak ill of your boss. If you fall for it and tell about a problem with a former boss, you may well blow the interview right there. Stay positive and develop a poor memory about any trouble with a superior.
WHAT HAS DISAPPOINTED YOU ABOUT A JOB?
Don't get trivial or negative. Safe areas are few but can include.
 Not enough of a challenge.     You were laid off in a reduction.
 Company did not win a contract, which would have given you more responsibility.
TELL ME ABOUT YOUR ABILITY TO WORK UNDERPRESSURE.
You may say that you thrive under certain types of pressure. Give an example that relates to the type of position applied for.
DO YOUR SKILLS MATCH THIS JOB OR ANOTHER JOBMORE CLOSELY?
Probably this one. Do not give fuel to the suspicion that you may want another job more than this one.
WHAT MOTIVATES YOU TO DO YOUR BEST ON THE JOB?
This is a personal trait that only you can say, but good examples are:
                          Ø     Challenge
                          Ø     Achievement                          Ø     Recognition
ARE YOU WILLING TO WORK OVERTIME?  NIGHTS AND WEEKENDS?
This is up to you. Be totally honest.
HOW WOULD YOU KNOW YOU WERE SUCCESSFUL ON THIS JOB?
Several ways are good measures:
Ø     You Set high standards for yourself and meet them.
        Your outcomes are a success
Ø     Your boss tells you that you are successful.
WOULD YOU BE WILLING TO RELOCATE IF REQUIRED?
You should be clear on this with your family prior to the interview. If you think there is a chance it may come up, do not say yes just to get the job if the real answer is no. This can create a lot of problems later on in your career. Be honest at this point and save yourself future grief.
ARE YOU WILLING TO PUT THE INTERESTS OF THEORGANIZATION AHEAD OF YOUR OWN?
This is a straight loyalty and dedication question. Do not worry about the deep ethical and philosophical implications. Just say yes.
DESCRIBE YOUR MANAGEMENT STYLE.
Try to avoid labels. Some of the more common labels, like "progressive", "Salesman" or "Consensus", can have several meanings or descriptions depending on which management expert you listen to. The "situational" style is safe, because it says you will manage according to the situation, instead of "one size fits all."
WHAT HAVE YOU LEARNED FROM MISTAKES ON THEJOB?
Here you have to come up with something or you strain credibility. Make it a small, well-intentioned mistake with a positive lesson learned. An example would be … working too far ahead of colleagues on a project and thus throwing coordination off.
DO YOU HAVE ANY BLIND SPOTS?
Tricky question, if you know about blind spots, they are no longer blind spots. Do not reveal any personal areas of concern here. Let them do their own discovery on your bad points. Do not hand it to them.
IF YOU WERE HIRING A PERSON FOR THIS JOB, WHATWOULD YOU LOOK FOR?
Be careful to mention traits that are needed and that you have.
DO YOU THINK YOU ARE OVERQUALIFIED FOR THISPOSITION?
Regardless of your qualifications, state that you are very well qualified for the position
HOW DO YOU PROPOSE TO COMPENSATE FOR YOUR LACKOF EXPERIENCE?
First, if you have experience that the interviewer does not know about, bring that up. Then, point out (if true) that you are a hard working quick learner.
WHAT QUALITIES DO YOU LOOK FOR IN A BOSS?
Be generic and positive, safe qualities are knowledgeable, a sense of humour, fair, loyal to subordinates, and holder of high standards. All bosses think they have these traits.
TELL ME ABOUT A TIME WHEN YOU HELPED RESOLVE ADISPUTE BETWEEN OTHERS.
Pick a specific incident. Concentrate on your problem solving technique and not the dispute you settled.
WHAT POSITION DO YOU PREFER ON A TEAM WORKINGON A PROJECT?
Be honest. If you are comfortable in different roles, point that out.
DESCRIBE YOUR WORK ETHIC.
Emphasize benefits to the organization. Things like, "determination to get the job done" and "work hard but enjoy your work" are good.
WHAT HAS BEEN YOUR BIGGEST PROFESSIONALDISAPPOINTMENT?
Be sure that you refer to something that was beyond your control. Show acceptance and no negative feelings.
TELL ME ABOUT THE MOST FUN YOU HAVE HAD ON THEJOB.
Talk about having fun by accomplishing something for the organization.
DO YOU HAVE ANY QUESTIONS FOR ME?
Always have some questions prepared. Questions involving areas where you will be an asset to the organization are good. "How soon will I be able to be productive?" and "What type of projects will I be able to assist on?" are examples.


 

           

Thursday 30 May 2013

Computer Knowledge (2)

Computer Knowledge (2)

1. This ......... tier processes HTTP protocol, scripting tasks, performs calculations, and provides access to data.
(a)Client
(b)Applications/Web server
(c)Enterprise server
(d)DBA
(e)None of these
Ans. Client

2. A polymorphic virus:
(a)modifies its program code each time it attaches itself to another program or file
(b)is a malicious-logic program that copies itself repeatedly in memory or on a disk drive until no memory or disk space remains
(c)a malicious logic program that hides within or looks like a legitimate program
(d)infects a program file, but still reports the size and creation date of the original, uninfected program
(e)None of these
Ans. modifies its program code each time it attaches itself to another program or file

3. The Secure Electronic Transaction (SET) specification :
(a)is a notice, issued and verified by a certificate authority, that guarantees a user or Website is legitimate
(b)provides private key encryption of all data that passes between a client and a server
(c)allows users to choose an encryption scheme for the data that passes between a client and a server
(d)uses a public key encryption to secure credit-card transaction systems
(e)None of these
Ans. Uses a public-key encryption to secure credit-card transaction systems

4. ......... allows wireless mobile devices to access the Internet and its services such as the Web and e-mail:
(a)TCP/IP
(b)Ethernet
(cWAP
(d)Token ring
(e)None of these
Ans. WAP

5. 'DOS' floppy disk does not have:
(a)A Boot Record
(b)A File Allocation Table
(c)A Root Directory
(d)Virtual Memory
(e)BIOS
Ans. Virtual Memory

6. A passive threat to computer security is:
(a)Malicious Intent
(b)Sabotage
(c)Accident Errors
(d)Espionage Agents
(e)None of these
Ans. Malicious Intent

7. All of the following are basic principles of net works, except:
(a)each computer must have a network card
(b)there must be communications media connecting the network hardware devices
(c)there must be at least one connecting device
(d)each computer must have software that supports the movement of information
(e)None of these
Ans. there must be communications media connecting the network hardware devices

8. 'MICR' technology used for clearance of cheques by banks refers to:
(a)Magnetic Ink Character Recognition
(b)Magnetic Intelligence Character Recognition
(c)Magnetic Information Cable Recognition
(d)Magnetic Insurance Cases Recognition
(e)None of these
Ans. Magnetic Ink Character Recognition

9. All the information collected during database development is stored in a:
(a)repository
(b)data warehouse
(c)RAD
(d)CASE
(e)None of these
Ans. data warehouse

10. The ......... component is used by the data analyst to create the queries that access the database.
(a)data extraction
(b)end-user query tool
(c)end-user presentation tool
(d)data store
(e)None of these
Ans. end-user query tool


11. A ......... allows network users to share a single copy of software, which resides on the network server.
(a)single user license agreement
(b)network site license
(c)end user license agreement
(d)business software license
(e)None of these
Ans. network site license

12. Microwave transmission is used in environments where installing physical transmission media is:
(a)difficult or impossible and where line of sight transmission is unavailable
(b)easy or promising and where line of sight transmission is unavailable
(c)difficult or impossible and where line of sight transmission is available
(d)easy or promising and where line of sight transmission is available
(e)None of these
Ans. easy or promising and where line of sight transmission is available

13. Which is NOT a good Web security strategy?
(a)Restrict access to the Web server; keep a minimum number of ports open
(b)Limit the users who can load software, edit or add files.
(c)Add demo programs, so users can test system without accessing production data.
(d)Remove unnecessary compilers and interpreters.
(e)None of these
Ans. Remove unnecessary compilers and interpreters.

14. The word FIP stands for:
(a)File Translate Protocol
(b)File Transit Protocol
(c)File Typing Protocol
(d)File Transfer Protocol
(e)None of these
Ans. File Translate Protocol

15. Voice mail:
(a)is the exchange of text messages and computer files transmitted via a communications network such as a local area network or the Internet
(b)permits users to converse in real time with each other via the computer while connected to the Internet
(c)functions much like an answering machine, allowing callers to leave a voice message for the called party
(d)involves using video and computer technology to conduct a meeting between participants at geographically separate locations
(e)None of these
Ans. functions much like an answering machine, allowing callers to leave a voice message for the called party

16. A communication processor that connects dissimilar networks by providing the translation from one set of protocol to another is:
(a)Bridge
(b)Gateway
(c)Router
(d)Modem
(e) All of these
Ans. Gateway

17. How is power supplied to a low power USB device?
(a)Through a power cable
(b)From an external power supply
(c)Directly from the computer's power supply
(d)Through the USB cable
(e)None of these
Ans. Through the USB cable

18. RSA is:
(a)Symmetric Cryptosystem
(b)Asymmetric Cryptosystem
(c)Block Cypher
(d)Digital Signature
(e)None of these
Ans. Digital Signature

19. When you are selecting a mouse for a particular computer system, what is the most important consideration?
(a)The type of drivers that come with the mouse
(b)The length of the mouse cord
(c)The type of connector the mouse is equipped with
(d)The number of buttons the mouse has
(e)None of these
Ans. The type of connector the mouse is equipped with

20. The ......... data mining technique derives rules from real world case examples.
(a)Rule discover
(b)Signal processing
(c)Neural nets
(d)Case based reasoning
(e)None of these
Ans. Neural nets

21. ......... are used to identify a user who returns to a Website.
(a)Cookies
(b)Plugins
(c)Scripts
(d)ASPs
(e)None of these
Ans. Cookies

22. A DVD-RAM is similar to a ......... except it has storage capacities up to 5.2 GB.
(a)CD-R
(b)floppy disk
(c)CD-RW
(d)hard disk
(e)None of these
Ans. CD-RW

23. Which of the following is a general-purpose programming language, designed by Sun Microsystems, and well suited for use on the Web?
(a)VB Script
(b)Java Script
(c)CSS
(d)Java
(e)None of these
Ans. Java Script

24. Which one of the following objects is passed to a Java Bean when one of its properties is set via a JSP action?
(a)Servlet Request
(b)Http Servlet Request
(c)Servlet Response
(d)http Servlet Response
(e)None of these
Ans. Servlet Response

25. The altering of data so that it is not usable unless the changes are undone is:
(a)Biometrics
(b)Compression
(c)Encryption
(d)Ergonomics
(e)None of these
Ans. Encryption


Computer Knowledge & General Awareness (1)

Computer Knowledge & General Awareness (1)

1. A keyboard is this kind of device—
(A) black
(B) input
(C) output
(D) word Processing
(E) None of these
Ans : (B)

2. IT stands for—
(A) information Technology
(B) integrated Technology
(C) intelligent Technology
(D) interesting Technology
(E) None of these
Ans : (A)

3. Which of the following refers to the fastest, biggest and most expensive computers ?
(A) Personal Computers
(B) Supercomputers
(C) Laptops
(D) Notebooks
(E) None of these
Ans : (B)

4. A collection of related information sorted and dealt with as a unit is a—
(A) disk
(B) data
(C) file
(D) floppy
(E) None of these
Ans : (C)

5. The process of a computer receiving information from a server on the Internet is known as—
(A) pulling
(B) pushing
(C) downloading
(D) transferring
(E) None of these
Ans : (C)

6. Which part of the 
computer helps to store information ?
(A) Disk drive
(B) Keyboard
(C) Monitor
(D) Printer
(E) None of these
Ans : (A)

7. ………………is the process of carrying out commands.
(A) Fetching
(B) Storing
(C) Executing
(D) Decoding
(E) None of these
Ans : (C)

8. The role of a………generally is to determine a buyer's needs and match it to the correct hardware and software.
(A) computer Scientist
(B) computer sales representative
(C) 
computer consultant
(D) corporate trainer
(E) None of these
Ans : (B)

9. Which of the following groups consist of only output devices ?
(A) Scanner, Printer, Monitor
(B) Keyboard, Printer, Monitor
(C) Mouse, Printer, Monitor
(D) Plotter, Printer, Monitor
(E) None of these
Ans : (D)

10. The rectangular area of the screen that displays a program, data, and/or information is a—
(A) title bar
(B) button
(C) dialog box
(D) window
(E) None of these
Ans : (D)

11. A(n)………contains commands that can be selected.
(A) pointer
(B) menu
(C) icon
(D) button
(E) None of these
Ans : (B)

12. An error is also known as—
(A) bug
(B) debug
(C) cursor
(D) icon
(E) None of these
Ans : (A)

13. Arithmetic Operations—
(A) involve matching one data item to another to determine if the first item is greater than, equal to, or less than the other item
(B) sort data items according to standard, predefined criteria in ascending order or descending order
(C) use conditions with operators such as AND, OR and NOT
(D) include addition, subtraction, multiplication and division
(E) None of these
Ans : (D)

14. Sending an e-mail is similar to—
(A) picturing an event
(B) narrating a story
(C) writing a letter
(D) creating a drawing
(E) None of these
Ans : (C)

15. Promotion in Marketing means—
(A) passing an examination
(B) elevation from one grade to another
(C) selling the products through various means
(D) selling the product in specific areas
(E) None of these
Ans : (C)

16. Microsoft Word is an example of—
(A) an operating system
(B) a processing device
(C) application software
(D) an input device
(E) None of these
Ans : (B)

17. Sources of Sales Leads are—
(A) Data Mining
(B) Market Research
(C) Media Outlets
(D) Promotional Programs
(E) All of these
Ans : (E)

18. Any data or instruction entered into the memory of a computer is considered as—
(A) storage
(B) output
(C) input
(D) information
(E) None of these
Ans : (A)

19. Which part of the computer displays the work done ?
(A) RAM
(B) printer
(C) monitor
(D) ROM
(E) None of these
Ans : (C)

20. One of the methods for 
Market Monitoring is—
(A) to watch TV serials
(B) to discuss with other sales persons
(C) to monitor media outlets
(D) All of these
(E) None of these
Ans : (C)

21. Market Expansion means—
(A) hiring more staff
(B) firing more staff
(C) buying more products
(D) buying more companies
(E) None of these
Ans : (E)

22. A series of instructions that tells a computer what to do and how to do it is called a—
(A) program
(B) command
(C) user response
(D) processor
(E) None of these
Ans : (A)

23. Effective marketing helps in—
(A) developing new products
(B) creating a competitive environment
(C) building demand for products
(D) All of these
(E) None of these
Ans : (D)

24. Which is the part of a computer that one can touch and feel ?
(A) Hardware
(B) Software
(C) Programs
(D) Output
(E) None of these
Ans : (A)

25. A Call in Marketing means—
(A) to phone the customers
(B) to visit the customers
(C) to visit the marketing site
(D) to call on prospective customers
(E) None of these
Ans : (D)

26. Delivery Channel means—
(A) maternity wards
(B) handing over the products to the buyers
(C) places where products are made available to the buyers
(D) All of these
(E) None of these
Ans : (C)

27. Processing involves—
(A) inputting data into a computer system
(B) transforming input into output
(C) displaying output in a useful manner
(D) providing relevant 
answers
(E) None of these
Ans : (B)

28. One of the following is a target group for the marketing of 
Internet Banking.
(A) All the customers
(B) All the educated customers
(C) All the computer educated customers
(D) Only creditors
(E) All of these
Ans : (C)

29. Innovation mean—
(A) Product Designing
(B) New ideas
(C) Impulse
(D) Both (A) and (B)
(E) None of these
Ans : (D)

30. One of the following is a target group for the marketing of educational loan.
(A) All the customers
(B) Students
(C) Only poor students
(D) Students having promising educational track record
(E) All of these
Ans : (B)

31. Service after sale is not the function of—
(A) Marketing staff
(B) Seller
(C) Director of the company
(D) Employees of the company
(E) All of the above are wrong
Ans : (A)

32. If done through………the 
rural marketing would be more effective.
(A) fairs
(B) village fairs
(C) door to door campaign
(D) All of these
(E) None of these
Ans : (B)

33. Market Survey means—
(A) Market Research
(B) Market Planning
(C) Marketing Strategies
(D) Market Monitering
(E) All of these
Ans : (A)

34. ………can be done through digital Banking ?
(A) Mobile phone
(B) Internet
(C) Telephone
(D) All of these
(E) None of these
Ans : (A)

35. A good seller should have the following quality/qualities ?
(A) Devotion to the work
(B) Submissive
(C) Sympathy
(D) All of these
(E) None of these
Ans : (D)

36. The rural marketing is not required because—
(A) rural people do not understand marketing
(B) its not practical from the cost point of view
(C) it is sheer wastage of time
(D) All are wrong
(E) All are correct
Ans : (D)

37. Planned-cost service means—
(A) Costly products
(B) Extra profit on the same cost
(C) Extra work by seller
(D) All of these
(E) None of these
Ans : (B)

38. Internet marketing means—
(A) Self-marketing
(B) Core Groups monitering
(C) Employees marketing
(D) All of these
(E) None of these
Ans : (E)

39. The aim of successful marketing is—
(A) to increase the sale
(B) to increase the profit
(C) to increase the output of sellers
(D) All of these
(E) None of these
Ans : (D)

40. The networking becomes……through networking.
(A) very difficult
(B) dull
(C) easy
(D) has no role in marketing
(E) None of these
Ans : (C)